The Match Made in 9 Yards


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The Match Made in 9 Yards

“Life is not measured by the number of breaths we take, but by the moments that take our breath away” goes the adage. The coming together of two souls in holy matrimony is one such miraculous occasion in everyone’s life. A resplendent wedding celebration where every woman is clad in her choicest silken finery is assuredly a spectacle to behold. What with an ample array of gorgeous sarees in every imaginable hue and texture – from glorious silks in vermillion red, turmeric yellow, deep Arakku, and bright Vaadamalli to feathery Organzas, and cotton in solemn whites, off-whites, and light-toned pastel shades – there is a wide array of collections to select from.

The Wedding Setting

In India, for two souls to come together in sweet and serene wedlock, a magnificent ambience is created. Gorgeous, multi-hued, fragrant floral backdrops, a luxurious heavenly stage with a magical mandap, an illuminated dazzling entryway, and a scintillating music and dance performance, create an opulent atmosphere. But more than all these, the beautiful sight of silk saree-clad lovely women, breezing around the wedding hall, in all grace and elegance, is definitely the cynosure of all eyes.

Going Ethnic

Wedding occasions give us a wonderful opportunity to rock in ethnic wear, and India being the absolute treasure house of heritage and culture, Indian women define their national identity by wearing ethnic clothes, so to say, sarees. Be it a beautiful Kanchipuram Silk Saree, a bedazzling Banarasi brocade, a luxurious Chanderi, an Assam Mugasilk, a pretty Pochampalli, a ravishing Tussar silk sarees or an elegant Ikkat silk sarees– the stamp of authentic Indian ness is imprinted upon the wearer. And ethnic does not necessarily mean boring; with a perfect-fit tailored blouse and matching accessories, a saree’s oomph factor simply skyrockets and uplifts the woman’s style to that of a glamour goddess.

The Festivities Are On!

There is a Rasvriti saree for every occasion at the big fat Indian wedding. Needless to say, the Indian wedding is not just a short affair but rather a series of lively ceremonies - Haldi, Mehndi, Sangeet, Phere in a North Indian wedding and Oonjal, Malai Mattral, Muhurtham, Nalungu in a South Indian wedding. So an attire change is not only for the bride but also for the participating women folk who are called upon to perform various rituals. Not to steal the thunder from the bride, but the bridesmaids and other women who participate in the ceremonies have a great variety of sarees to choose from – hand-painted Madhubani Kanchipuram silk sarees, elegant embroidered soft silk sarees, or sequin embellished Tussars.

A Saree for Everyone

Ideally, at an Indian wedding, a woman would prepare herself for 3 to 4 costume changes (sarees, blouses, accessories et. al). She would sport a different look for every ceremony - a traditional Kancheepuram silk saree for Muhurtham, a modern glamorous Organza for Nalungu, a Paalum-Pazhamum checked Kancheepuram Silk for Oonjal and an opulent Banarasi silk sarees for the grand reception. Rasvriti houses a ravishing range of all these sarees and so is a one-stop shop for all - brides, bridesmaids, elderly women, young fashionistas, Athais, Mamis, Chittis - all of the women who play a big role in wedding ceremony rituals. Head over to Rasvriti to pick out your latest favourite!